Why Your Photoshop Text Effects Look Cheap (And the Layer Stack That Fixes Them)
A client sent me a logo file once asking me to “make the text pop a little more.” The text was white. On a white background. I took a long sip of my coffee, charged a rush fee, and got to work. But the real problem wasn’t the contrast. It was that whoever built the file had used a single flat layer with zero depth. No shadow, no highlight, no texture interaction.