Fake Shadows That Actually Fool People: What I Learned From Kelvin Designs

Fake Shadows That Actually Fool People: What I Learned From Kelvin Designs

There’s a specific kind of embarrassment that comes from sending a client a composite where the shadow falls in the completely wrong direction. The subject looks like they’re lit from the left, and the shadow is pointing left too. Rookie mistake, but I made it more than once before I started being deliberate about it. Shadows are one of those things that your eye catches immediately when they’re wrong, even if the person looking can’t explain why the image feels off.